Allen

Allen participates in the early New Hampshire campaign, presenting a new tourism slogan, 'New Hampshire. It's what's new.' His awkward delivery highlights his inexperience and uncertainty. Despite trying to connect the slogan to tourist attractions like foliage tours and snowmobiling, he struggles under Governor Bartlet's sharp critique, revealing the pressures of political pitching. This encounter underscores Allen's role as a junior strategist in a pivotal campaign moment.